Words and images no longer grab attention like they once predominantly did – the trend is towards video and audio. I am currently a graduate student in Medill's Integrated Marketing Communications program with several years of experience in digital media and marketing consulting. I have also served as a DJ and production director at two radio stations. (This blog post will also be cross-posted at the IMC course blog. Link to come.)
Google Buys Songza
Spotify Acquires the Echo Nest
- Benefits of these easy action items:
- Research social music for yourself.
- Sign up for accounts.
- See how partnering or advertising through these services can help you reach your audience.
@quickstopnirvan is: New media specialist / Skier and hiker / Popular culture's cool, too (Also, that's a haiku)
